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User Trust of eCommerce Services: perception via screen reader

The increasing diffusion of electronic commerce (eCommerce) services is a great opportunity for visuallydisabled people, provided that accessible and usable interactive environments are available. Usually e-Commerce sites have complex layouts crowded with elements and are difficult to navigate via screen reader. Another crucial issue concerns consumer trust in security of on-line transactions. In this paper we investigate the interaction of blind users with eBay, a popular eCommerce website, with specific focus on accessibility and usability of secure transactions when navigating via screen reader.

IEEE International Conference on New Trends in Information and Service Science (NISS 2009) – Beijing (China), Beijing, China, 2009

External authors: Barbara Leporini (ISTI-CNR), Fahim Akhter (Zayed University, College of Information Technology, Dubai, U.A.E.)
IIT authors:

Type: Article in ISI Journal
Field of reference: Information Technology and Communication Systems
File: niss2009.pdf
Da pagina 1166 a pagina 1171

Activity: Accessibility and Usability of User Interfaces
E-Government Security